BUSINESS DETAILS
Location:
Primary sector:
Asking price:
$200,000
Turnover / revenue:
$231,481
Net profit / cashflow:
$91,765
OTHER DETAILS
Reason for selling:
There are several reasons for selling. The current lead developer is leaving the company (they will be available for transition and support but not full-time). Additionally the company is now focusing on new mobile and cross-platform games development so this game is now out of the company's focus as it is a traditional browser game.
Support and training:
Seller is committed to helping a new owner with transition and training. This is negotiable depending on your needs. Team consists of 2 people: 1 Game Master (takes care of Community Management and Customer service) and 1 Senior PHP Developer. For the owner there is generally about 2 hours per week spent on operations to synchronize plans with Game Master and Senior software developer.
Business is relocatable:
Yes
Business is web-based:
Yes
Business is home-based:
Yes
BUSINESS DESCRIPTION
For sale is an established free-2-play browser MMO Game with over 2,300,000 registered players. The game has twice been nominated for Browser Game of The Year (for Story and for Strategy Game). The game is currently running on 19 languages and was originally released in 2010. Sale includes full rights to the game as it is (code, graphics, translation).
The game currently uses a Freemium monetization model. Users buy virtual currency which can be used for various purchases in the game. Current revenue numbers do not include advertising revenue. Ad revenue is an area for growth.
Highlights & Key Assets:
o Established community of active players and buyers
o 2,300,000 registered players - co-ownership of the email list is included in the sale
o Original and extremely high quality graphics and art
o Optimized conversion rates Active-to-Buyer and Player lifetime retention rates
o Fully localized in 19 languages
o Very easy customizable, adjustable or upgradeable
o Viral players acquisition
o A lot of room for improvements or cross platform publishing
Expansion Potential
o Better monetization through ad revenue or other sources
o New gameplay features for the existing/registered players
o Acquisition of fresh new players (current marketing is through paid user acquisition and revenue sharing deals)
o Bringing the current gameplay to mobile