BUSINESS DESCRIPTION
Specialist Travel Agency
(ABTA, IATA & ATOL Certified)
Ref. GP203
Location : Kent
Asking Price : £130,000
This fully regulated business was set up by the vendor in 1993 and as an Independent Travel Agent and a member of the Advantage Travel Partnership, provides a comprehensive travel agency service for customers from the standard package to those with more complex holiday & travel plans that usually include multiple destinations and travel modes, within the busy region it is located within. The business has gone on to build a sterling reputation in the area during this time and provides advice, booking and research services to the local community and beyond.
The business holds the usual licenses and accreditations required for a busy and successful travel agency including ABTA, IATA and ATOL.
The business caters for all kinds of holidays, not just regular flights, but holidays and trips with complicated itineraries and also honeymoons and tailor made package holidays, Tours and Excursions across the world.
Through its various contacts the business sources all of the hotels through its suppliers and finds the best possible price, as rates can vary from one supplier to another. As part of its activities, ancillary services are also offered such as travel Insurance, theme park tickets and airport parking.
The business enjoys very high levels of referrals and repeat business from a loyal following of customers. So much so that the business can boast significant and active client base of regulars, many of whom span generations of the same family. The majority of clients are leisure but the business could manage business clients also.
The agency is very sucessful and highlights include:
• Loyal long term customers
• Competitive cost-negotiatons for customers
• Solutions to complex travel requirements
• Very strong referral rates among customers
• ATOL and ABTA registered
The vendors have an excellent, small team of staff including two full-time consultants and a part-time IT manager and part-time cleaner. Staff are fully conversant with the latest techniques and process and the business is compliant with all necessary regulations and codes of practice.
Expansion Potential
The business has enjoyed steady trading over its lifetime and this is expected to continue in light of its growing and loyal customer base. In addition, the Company participates fully in the Advantage Travel Partnership Direct Marketing programme. The DM includes regular drop leaflets to the immediate vicinity, monthly marketing material posted and emailed to both past and existing customers from the Company’s extensive database of past customers.
The business is well positioned to take maximum advantage of this growth as it occurs as it has the necessary infrastructure in place.
Market / Competition / Non-Competition Agreements
The business participates in the Advantage Travel Partnerships Direct Marketing Programme. In addition, the business supports community project wherever possible with advertising.
The Company has a comprehensive and informative ‘white label’ website detailing the services and packages offered.