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Finance And Services:

Business For Sale. Highly Profitable Sales And Marketing Consultancy Retail

LISTING DETAILS
Firms For Sale ID:
34910
Vendor reference:
CC181
Vendor website:
     
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BUSINESS DETAILS
Location:
Primary sector:
Secondary sector:
Asking price:
£1,200,000  
Turnover / revenue:
£1,000,000
Net profit / cashflow:
Undisclosed
Years established:
15
Number of employees:
4
Employees / staffing:
The owner works full time in the business as Managing Director. The other shareholder operates as Finance Director on a part time basis. The business employs several key personnel including a full time Marketing Director, part time Marketing Manager and a full time Office Manager. Staff are able to run the business on a day to day basis should the owner be away. The business has a team of self-employed Event Managers (circa 10-12) who physically manage and attend the sales promotion events. This team have a diverse range of skills and experience and cover the UK as required. The majority have worked for the business and their clients for many years and this is their main source of income. All staff are a real asset of the business.

OTHER DETAILS
Reason for selling:
The vendors are taking early retirement and as such are planning their exit strategy.
Support and training:
Having built up an exceptional business and brand the owner is keen to ensure a smooth transition of ownership to ensure continued prosperity for the company and its staff. He is happy to remain within the business for an extended period should a new owner so require, subject to negotiation.
Business is relocatable:
Yes
Business is web-based:
No
Business is home-based:
No
PROPERTY DETAILS
 
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BUSINESS DESCRIPTION
Highly Profitable Sales and Marketing Consultancy Retail
Ref. CC181
Location : North West England
Asking Price : GBP 1,200,000
This is an excellent opportunity to purchase a professional and truly unique business that specialises in providing results based retail sales promotion to SMEs across the UK.
The business was established more than 15 years ago by the owner and founder and it has grown into the highly successful and extremely profitable organisation that exists today. The business provdes its unique services across a number of sectors within the non food retail arena and is known for its high impact sales promotions. Each campaign is carefully planned to ensure success the businesses own model is geared to performance and it is this approach that has helped position this brand as leading experts in their field within the UK.
The company delivers highly focused campaigns and has created its own suite of unique material to do this. This material is high quality and targetted. The busienss has gone to considerable lengths to copyright its material to protect the company moving forwards.
The business has enjoyed steady and consistent growth over the years and they now have an excellent portfolio of regular/repeat clients who utilse their services as required. This pool of independant retailers are well spread so the company has no over reliance on any one customer. The busienss undertakes typically between 60 75 projects a year.
The business is highly profitable and easy to run, has very low overheads and is not dependant on the vendor. The company has a reputation for being able to troubleshoot the most arduous of commercial business challenges, and provide sales solutions to surpass the expectations of their clients.
This business would be perfect for a new owner with the energy, ideas and entrepreneurial skills to take the business forward. It is scalable and ready to grow again.

Expansion Potential
The company has performed consistently well since inception and offers both short and long term growth potential.
The business has found a high demand for their sales promotion skills within several non food independent retail sectors including furniture, homewares, fashion and garden/outdoor. Their experience and best practice, gathered from working with many businesses in this sector, have led to the company becoming one of the leading brands in this market and they have numerous testimonials and case studies available to view.

Market / Competition / Non-Competition Agreements
The company does limited marketing which is testament to the level of repeat and referral business it enjoys year in year out. It does send out mailshots to its clients and target markets a few times a year and benefits from having editorials in trade publications, as well as placing adverts in such media to maintain the brands presence on an ad hoc basis. The company also has a basic yet informative website which could certainly benefit from further development.