BUSINESS DESCRIPTION
This business is a fully operational, on-line, self-directed, language-training program that teaches English to non-native speakers in the U.S. and is seeking a cash injection of $250,000 to expand its market base and language training product line. This program is presently used in 63 school districts in 21 states with successful results. Its inexpensive, does not require a long-term commitment and a family can purchase a subscription allowing movement back and forth between language choices.
Web-based. Technology allows for the easy addition of new translation languages for English and other foreign languages. User-friendly interface. Conducive to prolonged use. Focus on middle and high school vocabulary. Students can click on a word they don't understand and an interactive dictionary pops up with audio and visual translation in their native language. Pictures, interactive games and randomized quizzes. Recording interface to let users compare their sounds with that of a native language speaker. Opportunity for a live chat with a native speaker. All visual assets are designed to be easily transportable to mobile devices.